Election Social
Digiday Media Europe Awards Most Original Use of Social for Election Social. Partnership between Sky News and BuzzFeed News.
Awarding winning election show and product. The show itself only went out on Sky News’ social channels. Aiming squarely for an audience that might not ordinarily connect with an election show. Partnering with Buzzfeed. This it was also the first time that we had used Twitch as a platform, with the opportunity to connect with users and get them to interact with election content.